Protecting Trust
Where It Matters Most
Counterforce AI helps governments, health systems, and enterprises detect and respond to harmful narratives before they cause real-world damage.
In fast-moving crises, disinformation spreads faster than facts. We provide early warning and coordinated response—so leaders can act with confidence.
INNOVATION UBC VENTURE FOUNDERS • SPRING 2026
When information fails, systems fail.
Disinformation is no longer a communications issue—it is an operational risk.
- —Emergency response is delayed or ignored
- —Public health interventions lose effectiveness
- —Markets and organizations absorb preventable losses
- —Trust erodes at the exact moment it is needed most
The World Economic Forum has named misinformation the greatest short-term threat to global stability for the second consecutive year. Most tools explain what already happened. Few help prevent what comes next.
Why AI-Powered Defense?
Harmful information now spreads at a speed and scale that conventional tools cannot match.
AI-generated content can be produced and distributed faster than human teams can detect it. By the time manual review catches up, the damage is done. Responding effectively requires tools that operate at the same speed as the threat.
Counterforce AI is a defensive platform—designed to detect and respond, not to deceive
Surfaces patterns that are invisible to manual review, across multiple platforms simultaneously
Provides early warning when it matters most—before a crisis escalates
Keeps humans in control of every decision, with full visibility into how conclusions are reached
The question isn't whether to use better tools. It's whether you act before or after the damage is done.
The Scale Has Changed. The Stakes Haven't.
Content that looks credible, spreads fast, and is impossible to manage with conventional tools.
Identity Exploitation
UK physicians had their faces and voices cloned by AI to promote fraudulent health products. Academic researchers have been similarly impersonated on TikTok and YouTube. The harm is real, ongoing, and global.
Source: BMJ, July 2024
Harmful Content in Trusted Channels
AI health tools accept false medical claims at significant rates—especially when misinformation is embedded in clinical language. The problem has moved beyond social media into the tools organizations rely on most.
Source: Mount Sinai / Lancet Digital Health, Feb 2026
Response Consistently Lags
A 2025 systematic review confirms that harmful information production is outpacing mitigation efforts across every sector and setting. Reactive approaches—communicating after the fact—are no longer sufficient.
Source: BMC Public Health 2025
Built for Real-World Decision Making
Our platform integrates multiple data streams and advanced analytics to provide early warning, network-level visibility, and coordinated response—designed for operational environments, not just monitoring dashboards.
Continuous monitoring across platforms, detecting the first signals of an emerging threat before it gains momentum.
- Early warning signals of emerging risks
- Monitoring across text, image, audio, and video
- Real-time tracking across platforms
Network-level visibility into how narratives spread and who they affect.
- Mapping how information spreads
- Understanding reach and impact
- Identifying populations most at risk
Decision support tools for rapid, coordinated response—with human authorization at every step.
- Clear briefings for human decision-makers
- Coordinated response options tailored to the threat
- Escalation and accountability pathways
In the Field
Disinformation during public emergencies — curated in real time
Insights
Analysis from our research team
Get in touch with Counterforce
Whether you're interested in a platform demo, exploring partnership opportunities, joining our team, or learning more about our work — we'd love to hear from you.
Platform demonstrations and technical briefings
Partnerships and institutional collaborations
Career opportunities and research collaborations